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Want to Know How Facebook’s “Top News” Works? Read This.

17 May 2011 By

Facebook gives users two options1 for viewing their Activity Stream, Top News & Most Recent. Most recent has an obvious definition (duh) but what determines your “Top News”?

EdgeRank does.

EdgeRank is Facebook’s “secret formula” for determining relevance. There’s a good EdgeRank writeup from everybody’s favorite Facebook personality Mari Smith.

In short, it’s a combination of 3 factors: [Read more...]

  1. Technically, there are more than 2 options because you can select a drop down next to “Most Recent” for filters to see only specific types of status updates. [↩]
Filed Under: Meaningful Social Media Coaching Tagged With: , ,

Setting Facebook Usernames (Tutorial)

11 March 2011 By

This was created with a trial version of ScreenSteps and uploaded directly to my (WordPress) blog. If you like the way this looks, give it a try yourself, I highly recommend it.

I’ve been noticing a lot of companies who have Facebook pages tell people to go find them on Facebook by searching for Company Name. Not very intuitive, and doesn’t work well on things like business cards, twitter bios, or email signatures.

Facebook lets both pages and individuals set usernames. For example, mine is http://facebook.com/djbressler and the fan page for my charity is http://facebook.com/wyheart. These usernames also become your email address for the new Facebook messaging system currently being rolled out. (Though, no word yet on pagenames having their own email, but you can hope/wonder.)

Here’s a tutorial for creating a username to make your Facebook profile URL more easily shareable verbally or in writing.

Before we start, one important public service announcement: [Read more...]

Filed Under: Meaningful Social Media Coaching Tagged With: , , ,